If you have a website then you will know how important it is to try and get it to show up on the search engines for your main phrases. IF you are in an industry that is quite niche, and you have quite specific products or services then you may find this easier than someone who is trying to target more generic phrases. So can you get your website to rank for these more generic phrases?

This depends on a number of thing one of which is the authority your site already has. If your site already ranks well for a number of phrases, is updated regularly and has been live for a number of years, then you may find it easier to get it to rank for new phrases than if you were just starting out with a new website.

There are many aspects to online marketing one of which is SEO. SEO stands for search engine optimisation and includes a number of different elements all of which will help improve you site’s visibility and rank on the search engines such as Google.

If you are serious about getting your site ranked for more generic phrases, then you should seek the advice of an SEO expert who will be able to help analyse where you currently are and what you need to do in order to be found.

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